The Significance of a Symbol
The origin of our logo is quite easy to explain. A friend once referred to dragonflies as “butterflies with attitude.” We immediately fell in love. Well, as much as one can fall in love with a phrase... We fell in love.
When debating logos, we toyed with several images. Until one day, we realized it was right under our noses. Or we should say, it was pinned to our blouses. You see, after hearing the phrase “butterflies with attitude,” we had abandoned all other pins and broaches to almost exclusively wear exotic, simple, playful and funky dragonflies.
Like butterflies, we are lighthearted, colorful and creative free spirits. But don’t mistake our free spirit for lack of drive. We have an attitude of dedication that says, “Good is not nearly enough.” We have an attitude of determination that drives us to do better than best. We have an attitude of dependability that allows our clients to trust our word and our work.
The dragonfly or butterfly with attitude embodies our spirit. It underscores everything about the way we approach work. It explains why we soar beyond client expectations.
The Bass Sisters
OUR TEAM
DEE DEE BASS WILBON
Partner
Dee Dee Bass Wilbon brings 10 years of experience in corporate America to her role as a principal at Bass Public Affairs and over 15 years as a professional communicator. The accolades and recognition that Dee Dee received is evidence of her success in corporate America. Her outstanding performance earned her the coveted Young Achievers Award at MBNA once the largest issuer of credit cards in the world.
DEANA BASS WILLIAMS
Partner
Deana Bass Williams' first job in the business was writing obituary notices and wedding announcements for her hometown newspaper The Columbus Ledger Enquirer in Columbus, Georgia. Since those early years, political leaders, business leaders and national non-profits have called on her to manage their messaging and their media.
DOROTHY
HUMPHREY BASS
Chief Operating Officer
For over 30 years, Dorothy has been an advocate for families and children in under-served communities. As the Executive Director of the Talbot County Family Connection, she has focused on improving the academic and economic opportunities available to residents of rural communities. In 2014, she was named one of the most influential leaders in rural Georgia.
XAVIER
UNDERWOOD
Digital Media Guru
Xavier Underwood has over 200 TV credits, directing and producing primetime specials with celebrities, members of Congress, and Heads of State both in the U.S. and abroad. As the owner of XBUnderwood, he integrates 13+ years of experience in business, marketing, and design with his consulting firm specializing in brand development & social marketing.
Xavier's masterclass "Are You Smarter Than Your Smart Phone?" is a BPA fan favorite.
JIM
WEIDMAN
Editor
Jim Weidman has over 20 years of experience as senior editor for The Heritage Foundation. In this role, Jim was responsible for the unprecedented levels in which Heritage’s presence reached in America’s newspapers and news Websites. His media relations and editorial expertise are invaluable to BPA and the clients we represent.
TANISHA
WATSON
Events Managment
Tanisha Watson is the Chief Excitement Officer of Planned To A Tee, an event planning boutique servicing clients in the DC Metropolitan area, across the United States, and internationally. Her experience has led her to be selected as the Director for the Northern Virginia Region of the Association of Bridal Consultants. Tanisha also serves on the Board of Directors for Bond Girl Books, a community of readers who meet online and in real life to share the love of reading.
RICK
WATSON
Operations and Logistics
For over 30 years, Dorothy has been an advocate for families and children in under-served communities. As the Executive Director of the Talbot County Family Connection, she has focused on improving the academic and economic opportunities available to residents of rural communities. In 2014, she was named one of the most influential leaders in rural Georgia.
SOUTHERLYN
REISIG
Public Relations and Corporate Communications
Southerlyn has over twenty years of experience as a public affairs professional. Her areas of expertise are public relations, media relations, thought leadership development, earned media and social media. In her role as Public Relations Expert at BPA, she enjoys pursuing earned media opportunities, articulating our clients’ unique stories and developing creative solutions to a range of communications challenges.
ELIZABETH
TOWNSEND
Technical Writer
Elizabeth Townsend has over fifteen years of professional experience as a technical writer and editor. Her areas of expertise include copy editing, proofreading, desktop publishing, and proposal writing. In her role as a Communications Writer/Editor for BPA, she enjoys creating products that are persuasive, polished and reflect each client’s unique personality.
